Episode details
0:00 – Intro
7:15 – The importance of client feedback and testimonials
11:47 – The layers of content creation
16:19 – Building a clean client list
19:54 – Open rates and click-through rates
24:43 – How to shore up your website beyond a business card
29:07 – How to use testimonials to build your client base
34:29 – Tips for Ninja users
42:58 – The power of a “virtual hug” in trying times
46:18 – Peita’s review of Feedsy
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